Haystac Brisbane bolsters growing business with three senior appointments

Haystac Brisbane is further strengthening its leadership team with the appointment of three senior hires.

Following a year of significant growth for the agency, the new appointments enhance the branch’s digital and consumer capabilities, while reinforcing its increasingly diversified offering.

Reporting into Haylie Marchant, Haystac Brisbane General Manager, and with more than twenty years combined consumer brand experience, the strategic hires include:

• Krya Washington, Account Director – appointed from WE Buchan Sydney where she led the consumer sector of the agency and key accounts including eHarmony, The Cotton On Group and GSK;
• Jordan Gunn, Senior Digital Manager – recruited from Young and Shand Digital Agency in New Zealand, where she serviced the Lion Nathan and Craft Heinz business; and
• Laura Carlin, Senior Account Manager – brought onboard from Flight Centre Travel Group, where she managed the PR for Flight Centre and the Group’s five specialty travel brands

Speaking of the appointment, Haylie Marchant, Haystac Brisbane General Manager said, “As the Brisbane office celebrates its sixth year in market, we’re thrilled to be adding to our senior leadership team. These strategic appointments come in light of a period of significant organic client growth and new business wins, and sets us up for even greater success. 

“Kyra, Jordan and Laura bring a wealth of experience from both agency and client side. We’re excited to apply their unique perspectives to further enhance the work we do to connect Australia’s largest brands with consumers in an engaging and meaningful way.”

Haystac is gearing up for a strong finish to the year which will see the launch of a creative content offering in Brisbane to support existing client needs and the continued growth of the agency’s digital offering.